A Quiet Publicity Machine

One would think that a film produced by Guy Ritchie and starring Vinnie Jones and David Statham would be cool news to movie geeks. Especially one that is a British remake of The Longest Yard. Yet despite opening in the US in a mere six weeks, there hasn’t been so much as a peek of publicity from American distributor Paramount Classics.

I had to find out about this film from its European distributor’s website. While you are over there, you can check out the UK trailer, a short behind the scenes documentary clip and an interview clip with Vinnie Jones, plus three flash games and all the typical movie website stuff. Check it out at a theatre near you soon.

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